Wednesday 20 March 2013

The Guardian's Interview With Louise Court: My Opinion

The Guardian: "Cosmopolitan's editor-in-chief discusses why feminism is still a taboo subject for many people and while some battles have been won, there are still many to come. She also talks about how she experienced sexism while working for a newspaper in the 80s and looks at the challenges presented by the changes in how people consume media today."

Click here to view The Guardian's interview with Louise Court.


 I have many opinions on the views expressed in this interview. I am a big fan of Cosmopolitan and find it interesting to hear the editor-in-chief's thoughts. Firstly, I completely agree with Louise, when she says that we need to "get women in more senior positions" within the media such as newspapers, magazines and advertising. I think it is important to have a gender balance in senior media roles. In the future, I hope to be one of these women who helps decrease the male domination of the industry. 

The topic of feminism is discussed in the interview. I believe feminism is not over and should still exist even if there are many negative connotations linked to the notion. Many individuals feel that men and women are now equal, I however do not. The fact that there are more males in senior media positions is just one example of gender inequality. As Louise says, "It's really important to remind people that actually we've won some battles, but there's a lot more battles to be won."


The interview goes on to talk of declining print readership in newspaper and magazine publications, but Louise speaks of the changes optimistically: "I think the exciting thing about a massive brand like Cosmo is that our audience is growing all the time. We've increased our audience by one million over the last year through digital editions, growing on our website, social media." I also think the growth of online resources is exciting and positive. It allows newspapers and magazines to reach even more audiences and different types of people through various platforms. However, I hope that print publications do not become extinct in this media revolution.

Abbey Hartley

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